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Marketing
Marketing machines: inside the world of virtual influencers
Marketing
Fujitsu’s CMO on why embracing heritage has been key to its global success
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Only connect: Intuit Mailchimp’s CMO on teamwork, growth and creativity
Marketing
How in-house marketing creatives can work best with agency partners
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How marketers can build consumer connection and trust
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Streamlining ecommerce: the case for leaders embracing unified social platforms
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Why brand authenticity is integral to the modern consumer
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Beyond technology: five ways to optimise marketing teams
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Does marketing’s ‘golden ratio’ work in all situations?
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How to convince the C-suite of the need for marketing investment
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