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Marketing & Sales

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Marketing & Sales
Why Cannes Lions doubled down on the growth agenda in 2023
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Marketing & Sales
Engaged communities and clear ROI: how brands can hit the marketing sweet spot
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Marketing & Sales
The sales promotion: trusty tool or double-edged sword?
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Digital Transformation
‘A bit of a revolution’: behind the scenes of Bayer’s business transformation
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Is there a ‘war on woke’? What UK consumers really think of business backlashes
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Marketing & Sales
Why personalisation in ecommerce matters
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Infographics
How do marketers measure ROI?
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Leadership
Krispy Kreme’s UK boss on serving up sweet brand experiences
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