Tag Archives: Opinion
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How fintech became a critical part of the economy
‘Fintech was born in the last crisis and it is primed to help in the current crisis’ Fintech was…
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The future of cancer care
‘The cancer workforce needs to be supported; happy doctors deliver safer care to more satisfied patients’ Health budgets…
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Supporting small businesses to recover and thrive
‘Steps must be taken to ensure small firms can continue to hire, innovate and be at the heart…
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How UK business is responding to COVID
‘New technologies don’t harness themselves… skills are the lifeblood of business’ The coronavirus pandemic has curtailed demand, upended business…
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Supply chains must become much more resilient
‘Resilience, driven by sustainability and responsible practice, is a key driver in recovery’ Though the dust is settling, and…
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What is brand salience and how can it help you thrive?
‘Marketers need to learn the lessons of the previous recession and invest in brand building’ The pandemic has seen…
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What the future CMO role will be
‘They’re the storyteller who weaves the future from today’s insight with tomorrow’s imagination’ Perhaps we should feel sorry…
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Why brands should stop waiting and start doing?
‘What we have right now is a one-off window of opportunity’ When the other side still seems far…