People data from social media could further the understanding of economies and societies, but first we must explore why different motives for sharing data on various platforms may skew our insights
As the law plays catch-up with the digital revolution, experts have raised concerns over impending copyright rules and their potential impact on sharing information online
‘The concept of completing every transaction with one app may sound farfetched, but this convergence is already happening’
As more brands grow wise to the potential of podcast advertising to reach engaged and dedicated listeners, is there a risk of an eventual over-saturation that will turn once-loyal subscribers off?
Influencer marketing is a huge industry and is almost synonymous with the platforms it appears on. However, given its rapid growth and a recent marked change in consumer attitudes to social media, how will influencer marketing evolve? Here are four possible scenarios
Forget voice search, visual search is the new tool which should be at the top of retailers' priority list
Social media has transformed the nature of human interaction, but has simultaneously created homogeneous newsfeeds that reinforce our social and cultural biases
Those in search of the perfect smile need look no further than Instagram, but the rise of DIY whitening kits and unhealthy attitudes to dental care are worrying industry professionals