Tag Archives: Trust
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Why we shouldn’t blindly follow tech
Artificial intelligence and the explosion of big data has transformed the way we work, but how we manage the technology as it evolves in the coming years is of paramount importance
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Bitcoin v bolivar: can cryptos save Venezuela?
Bitcoin and other digital currencies are providing a lifeline to many people in the troubled Latin American country of Venezuela, but critics say the technology is still not inclusive enough
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Mastering storytelling with authenticity
Cutting through the noise requires creativity and authenticity if brands hope to engage with customers in a meaningful way
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Why aren’t banks making the most of data?
While banks have always stored and had access to a tremendous amount of client and transactional information, they are still not leveraging data to the fullest to better serve customers
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Expert advice on how to build brand transparency
Brand transparency is no longer an option, but a marketing requirement. Seven marketing experts discuss their biggest challenges when it comes to improving brand transparency and consumer trust
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Data breaches: why speed is key to keeping public trust
In the age of social media and public relations crises snowballing out of control, the ensuing hours after a data breach can make or break a company’s reputation
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How to rebuild trust in the role of the CFO
With the many new demands placed on chief financial officers, the need to engender trust among stakeholders remains paramount
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Crypto trust is key for survival
Cryptocurrencies have been catapulted into public awareness, but the volatility and controversies surrounding them have created a distrust that must be overcome