Social Media
Do the advantages of social media outweigh the dangers? And how crucial is social media marketing for a business really? Find analysis and insights here.
10 ways entertainment capitalised on COVID
The entertainment industry was among those hit hardest by...
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How to COVID-proof Christmas ads
As marketing teams finalise this year’s Christmas campaigns, gauging...
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The undeniable power of TikTok
Despite takeover talks and geopolitical wrangling, brands the world...
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Why use virtual influencers?
Traditional influencer marketing is built on trust in what the influencer is saying or endorsing as being authentic. So how authentic is marketing when images and messages are created by code and not a real person?
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Can microtasking solve the productivity puzzle?
Distractions take many forms in the workplace, so could breaking up large tasks into smaller bursts be the antidote to procrastination?
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Exploring the pros and cons of online activism
Technology is enabling more direct open feedback with government and is poised to increase political engagement nationwide, but people have some major reservations...
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Why you can’t treat all social data the same
Analysing the enormous volumes of data generated by social media networks can be a powerful tool, but it’s important to know the subtle distinctions in how consumers use each platform
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What is social trading?
Stock, currency and commodity traders have long kept their insights and ideas to themselves, but information-sharing on dedicated platforms is enabling others to make money by copying or monitoring their actions
Social Media Infographics
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Fashion influencers lead the industry
Stock, currency and commodity traders have long kept their insights and ideas to themselves, but information-sharing on dedicated platforms is enabling others to make money by copying or monitoring their actions
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Facing up to the misuse of personal data
Stock, currency and commodity traders have long kept their insights and ideas to themselves, but information-sharing on dedicated platforms is enabling others to make money by copying or monitoring their actions
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GDPR: Website tracking rules will challenge third-party data market
Stock, currency and commodity traders have long kept their insights and ideas to themselves, but information-sharing on dedicated platforms is enabling others to make money by copying or monitoring their actions
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Lies and chatbots are also undermining commerce
Stock, currency and commodity traders have long kept their insights and ideas to themselves, but information-sharing on dedicated platforms is enabling others to make money by copying or monitoring their actions