The pros and cons of a chief transformation officer

They have the power to transform an entire business, but mistakes can be costly. So what are the factors companies should consider when hiring a chief transformation officer?

Chief transformation officers (CTOs) are increasingly taking a seat at the top table and exerting a growing influence on the long-term strategic decisions of businesses. 

With a mandate to drive change, innovation and growth, the appeal of the CTO role is clear and the advantages are many. But there are fundamental mistakes businesses and CTOs make that must be avoided if the role is to be conducive to business transformation.

Building bridges