Four technology trends transforming packaging

packaging technology

Exciting tech innovations, focusing on marketing, labelling and prolonging shelf life, as well as protecting the environment, are transforming the future of packaging

Brands are taking back control of digital advertising

digital advertising boards in new york city

Big brands are ripping up their advertising strategies as they wake up to widespread wrongdoing in the digital marketing industry

GDPR: Europe is taking the lead in data protection

eu flags waving in front of the european union parliament building gdpr

General Data Protection Regulation (GDPR) is precedent-setting legislation which extends EU jurisdiction beyond Europe

Implementing successful AI: think big, start small and scale fast

view of skyscrapers from below

Artificial intelligence is a smart software tool with seemingly unlimited potential, but many organisations need to devise a holistic AI strategy

Outsourcing tech: the shift from IT giants to specialist platforms

No one tech vendor can now adequately supply an organisation’s needs, such is the breadth and complexity of technology

Law firms must adopt AI or risk being left behind

Legal files

Law firms must adopt artificial intelligence technology and adapt services rather than letting rivals eat into their profits

Tech lets brands into your home

Internet connected packaging

Lipsticks, Coke cans, bottles of Irish whiskey and even ketchup containers are joining the digital revolution

Is shock dental care advertising a good thing?

Dental advertising

Are shock tactics in advertising dental care products having a positive effect or do they scare more people off from visiting a dentist?