Marc Pritchard, the chief brand officer of Procter & Gamble, tells Raconteur how he's on a mission to reinvent brand building through advertising, and why sincerity and authenticity are so important when it comes to value-driven campaigns
Automated trading is leading to a more efficient stock market. But how is greater market efficiency impacting volatility, and how is this affecting the way the stock market functions?
The old adage, 'a principle is not a principle until it costs you something’, has never been more relevant. So, what happens when the ‘right’ decision hits the bottom line or impacts a business? It’s a question CEOs are increasingly having to answer
Six experts discuss the potential impact that blockchain could have on business models, operating processes and customer experience across the insurance sector
High birth rates, rising populations and stigmas around infertility are holding back awareness around fertility in many parts of Africa. But a handful of companies are doing their bit to empower more women to take charge of their reproductive health
From car factories in Mexico to soybean exporters in Brazil, alternative markets could become unexpected beneficiaries of US President Donald Trump’s attack on overseas manufacturing
Profit-for-purpose organisation ClimateCare is creating mini economies that deliver social and environmental benefits in hard-to-reach areas
Consumers have become accustomed to the amount of advertising in their everyday lives, but most wouldn’t realise they are subject to more than 362 adverts and brand exposures every single day