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CX

whats-hot-in-retail-for-2025 Opinion What’s hot in retail for 2025
boohoo-rebrand
Opinion Boohoo’s rebrand to Debenhams: smart strategy or just a name change?
tgjones-whsmith-oped
Opinion WH Smith needs more than a new name to rekindle its high street success
ai-agents-ecommerce
Opinion The ascent of AI agents will upend the traditional marketing mix

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pretty-little-thing-rebrand Opinion The pink pony has left the club: why Pretty Little Thing’s rebrand doesn’t work
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retail-boards-2025 Opinion What retail boards are talking about in 2025 
seven-retail-trends-for-2025 Opinion Seven retail trends for 2025
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The digital loyalty loop: how AI can transform customer experience
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Mastering CX: how AI can improve customer service
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CX’s intelligent heart: how AI can drive best-in-class customer experiences
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