Tag Archives: Unstructured Data
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The potential for AI in market research
Automating insight generation is not only saving market research professionals time and money, it offers the opportunity to find patterns in data at a scale never before possible
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Understanding the science of decision-making
Exploring why we behave the way we do can unlock key customer insights for brands and have a significant impact on the bottom line
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AI weaves value from unstructured data
Artificial intelligence is delivering benefits in the arena of unstructured data, helping companies to decipher insights and extract value from reams of unorganised information
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How CDOs can unlock the value of unstructured data
Some data can be hard to penetrate, but may hold valuable information that can be used to drive business growth
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Using the internet of things
Many people broadly understand the concept of the internet of things and the premise of disparate devices talking to each other, yet they often struggle to see how this will immediately relate to their own business
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Ushering in third way of analytics
Professor Thomas H. Davenport describes a new, third phase of analytics which combines big and small, structured and unstructured data from multiple sources