Why customer experience should be your top priority

dyson storefront customer experience

Sales are increasingly based on a customer’s experience which can often clinch the deal

Driving sales with tech and data skills

Looking after today may not always take care of tomorrow’s business needs based on technological innovation and a data-literate workforce

How a code of ethics could revolutionise your sales team

Acting ethically and professionally is not only the correct moral thing to do but also the most effective

Negotiating for the future

negotiating handshake

There is a difference between negotiation and compromise and sustainable, long-term business can only be done if this is understood

Putting sales at the heart of strategy

People in city at night

Ascending with the pivotal importance of customer data, sales teams are increasingly calling the shots in the boardroom

How artificial intelligence will transform sales

artificial intelligence in sales graphic

Artificial intelligence is set to revolutionise the sales process, augmenting the essential human touch

Why sales must become more professional

nick squire sales director oped banner

I consider myself as having had a privileged childhood, never in the sense of being born with a silver spoon in my mouth, but the experiences I had living overseas helped to find the third-culture kid in me

How to be a successful sales leader

A mentoring approach to sales leadership can pay off with greatly improved results