Tag Archives: Fashion Trends
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Fashion influencers lead the industry
How consumers view and engage with fashion brands is being transformed by high-profile influencers, who are now gracing the red carpets of the most elite events and deepening their commercial ties in the industry
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Is fashion manufacturing coming home?
Rapid globalisation and complex supply chains mean brands have hitherto largely relied on production overseas, where labour is often cheaper and economies of scale have enabled strong expansion. But in light of Brexit and its potential impact on global trade and workforces, the reindustrialisation of Britain, for the textiles industry at least, could prove attractive to many domestic brands
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Why fashion has to embrace sustainability
When higher consumption equals bigger profits, the balance between sustainable
practices and traditional business models is becoming increasingly difficult for brands -
Are brands exploiting the modest fashion trend?
The rise of modest fashion has arguably changed the representation of Muslims in Western popular culture, but the convergence of ideology and corporatisation raises important questions for the industry
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How modest fashion became a global trend
The future remains bright for modest fashion as Western retailers realise the huge potential of this growing and lucrative market
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Why British beauty is booming abroad
“Brand Britain”, with an emphasis on Britishness, perceived luxury and quality, is making a mark on the global beauty landscape as UK exports thrive