Tag Archives: Entertainment
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Storytelling is at the heart of entertainment
A successful attraction will draw on artistic inspiration and technical expertise to tell a story which makes the audience feel part of the action
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The science behind the magic
Theme parks may seem like whimsical worlds, but there is an exact science to creating them
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Immersing visitors in a new reality
Augmented and virtual realities are transforming theme parks into high-tech immersive experiences
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Storytelling, theming and immersion
Attractions use themed storytelling to immerse guests in an experience says Karen Stanley, Senior VP EMEA of International Association of Amusement Parks and Attractions
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Theme park designs that changed the game
From the first loop-the-loop to the interactive rides of today, innovative attractions have thrilled and excited down the years
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Creating an emotional connection
From museums to malls and breweries to waterparks, attractions are using techniques developed in theme parks to deepen the connection with their visitors
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Disney’s sporting venture
Involvement in sport is not the first thing that comes to mind when Disney is mentioned, but the theme park giant plays a wide game, write Christian Sylt and Caroline Reid
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Look where Santa is hanging out this Christmas
Theme parks and other visitor attractions are cashing in on the festive season by creating winter wonderlands for family fun