It won’t make them mind readers, but neuroscience is helping companies to understand customer behaviour in ways not previously possible
Free returns are loved by consumers, but also abused by a minority. So should retailers call time on easy returns and what effect would it have on the industry?
From efforts to take down online fakes to political posturing over China’s approach to intellectual property rights, here are some of the major issues affecting the world of IP
A startup is on a mission to overtake the biggest coffee chain in the world through its stripped-back, streamlined approach
Start building your global ecommerce operation now - just one of the pieces of practical advice yielded by Raconteur's webinar "Going global: the ecommerce era"
Social apps: the next frontier in customer service
In the age of the smartphone, convenience has taken on a whole new meaning
The growing trend of selling direct to the consumer has major implications for marketers and customers alike