Chief marketing officers understand the potential of data and analytics to transform customer understanding. But marketing still requires creative thinking to ensure consumers are targeted effectively with a message that cuts through the noise. Here are five examples
One of the big conundrums with AI is the paradox that it will help solve the skills shortage across many sectors but will require skilled operators to 'teach' the machines how to think
Fifth-generation networking is on its way. Promising superfast speeds and an end to congestion, the technology is expected to revolutionise mobile networking and create new economic opportunity: but how exactly will it do this and what makes it different to 4G?
A digital NHS promises widespread benefits for clinicians and patients, but only if personal data can be protected at a time of increasing cyberattacks
‘A clear vision for the system that filters down to local level is vital’
In spite of mixed feelings among NHS workers, the government says artificial intelligence could transform and future-proof healthcare in the UK
Artificial intelligence is delivering benefits in the arena of unstructured data, helping companies to decipher insights and extract value from reams of unorganised information
Predictive analytics enabling law enforcement to identify “high-risk” areas has highlighted ethical and legal quandaries