Tag Archives: Customer Data
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What are dark patterns and how are they tricking me?
Consumers are still largely responsible for protecting themselves against deceptive methods designed to make them part with more money or data online
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Why aren’t banks making the most of data?
While banks have always stored and had access to a tremendous amount of client and transactional information, they are still not leveraging data to the fullest to better serve customers
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Are you making the most of your events?
Businesses are pumping increasing amounts of money into live experiences, but better measurement is needed to justify investment and maximise value post-event
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What could “infonomics” do for your business?
Focused on valuing data as a balance-sheet asset, “infonomics” is a nascent concept, but it could revolutionise how boards view and treat their corporate intelligence
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Five ways cyberattacks can damage company value
The potential impact of cyberattacks on company value continues to be misunderstood by many business leaders and finance professionals. So, while financial audits are regulated, why is cyber-risk still largely ignored and underplayed?
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Data-driven energy is the future
‘Data will open a gateway to more engaged customers and a responsive energy industry’
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Win by default: providers battle to be card of choice
Becoming consumers’ default payment option, particularly in digital wallets, is an increasing challenge as incumbents and newcomers alike try to keep pace with developments in technology