Sales performance cover
Published in
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Sales Performance

Sep, 2017

The Sales Performance special report, published in The Times, investigates the evolution of the sales professional into one of the most critical business functions. The report looks at the role of artificial intelligence in sales, how the male-dominated industry is attempting to attract more women and why targets can encourage unethical sales techniques


Understanding what your prospects really want to read and talk about in the decision-making process is key to success in a modern sales world where patience is lacking and the pressure is on to seal a deal. View this infographic to discover what buyers really want