Creating the mobile economy
Michael O’Hara, chief marketing officer for the GSMA, representing the interests of mobile operators worldwide, describes the industry’s central role in developing life-changing opportunities for the future
Mobile Business 2015
By the end of 2014, the number of mobile-connected devices will exceed the number of people on Earth (7.2 billion). With over 50 per cent of global web searches now conducted on a mobile device, ‘mobile first’ is the new rule of business. This report takes a look at the rise of the mobile wallet, the 5G revolution, key app developments and advances in mobile marketing technology, as well as issues of data security and getting the m-commerce customer experience right.
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In this report
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Mobile apps for business
Mobile apps are becoming an essential part of business, boosting efficiency and productivity, as well as staff morale and customer satisfaction, writes Jessica Twentyman
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High-tech future of marketing
Advances in technology have made mobile marketing a powerful tool which simply cannot be ignored, as Edwin Smith reports
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Where does my data go?
Tom Fox-Brewster investigates the growing global problem of mobile transparency and discovers some worrying developments
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Future of Work 2021
Since workers can almost all operate entirely from home, many are leaving their urban lives behind, but what could a city exodus mean for businesses? Our Future of Work report looks at how the coronavirus pandemic is impacting the way we work, dealing with narcissistic bosses, the popularity of peer reviews and so much more.
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The Future CFO 2021
Finance leaders are contemplating an economic future ravaged by COVID-19 and the most successful ones will be those who can turn challenges into opportunities. Our Future CFO report, published in The Times, explores how new attitudes to risk management can revolutionise the finance function and whether organisations should really have relied on government support to weather the pandemic. It examines the future CFO as a champion for green growth and whether crowdfunding could be the right choice for your business. Also featured is an infographic on what’s keeping CFOs up at night
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Understanding Pensions 2021
This year’s Pension Schemes Act has received Royal Assent and represents a bold move towards protecting pensioners and their savings, but will it deliver on its promises? Our Understanding Pensions report, published in The Sunday Times, explores whether the Chancellor’s new Budget could threaten pension tax relief, how the sector is boosting its racial diversity and why young people still aren’t saving enough for retirement. Also featured is advice on how to avoid pension scams and what your options are if you find yourself embroiled in a pension dispute
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Sustainable Investing 2021
Sustainable finance has hit the mainstream. As billions are held in green bonds, the UK pledges to “build back better” and a new US President puts climate change at the top of the agenda, there has never been a better time to invest in ESG. Our Sustainable Investing report published in The Sunday Times explores how machine learning is helping investors pick ESG stocks, examines the viability of tying executive pay to green achievements and asks whether a National Infrastructure Bank could ever be possible. The featured infographic, meanwhile, takes a closer look at the high expectations investors have when it comes to green finance