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Report

Mobile Business

Dec, 2015
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Summary

With 3.4 billion smartphones in people’s pockets, there has never been a better time for businesses to adopt mobile into their strategy for 2016. This report examines the rise of mobile marketing, five steps to integrate apps into your business and the importance of delivering outstanding customer experience through mobile. It also highlights the arrival of “touch commerce” and the five sectors set to benefit from 5G technology 

Infographic

Infographic outlining the do’s and don’ts of push notifications, opt-in rates by industry vertical and a guide to successful push notifications, by click rate