Business events cover
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Report

Business Events

Feb, 2017
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Summary
Even with innovations in technology and the explosion of social media, the most meaningful brand relationships are still formed face to face. The Business Events special report, published in The Times, reveals how to make your events stand out in the digital age. The report covers how to harness the latest tech innovations to create immersive experiences and use engagement data to get to know your visitors. In addition, it reveals what marketers can learn from Comic-Con and includes a pull-out infographic highlighting the latest event technologies

Infographic

This infographic from the Business Events Special Report, highlights top trends maximising event experiences, as well as marketers plans to use new technologies and how brands are demonstrating ROI on this new tech